My California Cannabis Market Projections for 2024
As we gear up for 2024, I'm peering into my crystal ball of the California Cannabis market, and here are some of my predictions: Strategic Consolidation...
Empowering cannabis businesses with expert solutions in strategy, compliance, operations, and growth—your trusted partner for success.
Born in Honolulu, Hawaii, but raised primarily in New England, Sabrina’s nomadic upbringing helped her cultivate a talent for connecting with people from all walks of life. Naturally inclined to pave her own path, she began college at 16 and ventured into entrepreneurship at 20. She partnered with a prominent tech mogul to co-found Rosa Farms, a health and wellness brand + retail store, where she served as Chief Operating Officer.
Her latest venture is Stone Road, where she joined as Director of National Brand Expansion in early 2022 and quickly rose to the position of Chief Operations Officer. Sabrina has been instrumental in scaling Stone Road both in California and nationwide, spearheading deals in Michigan, New York, New Mexico, Massachusetts, and beyond. The avant-garde brand is now featured in over 350 retail outlets, with many more on the horizon.
● Developing comprehensive business plans for dispensaries, cultivation facilities, or manufacturing operations.
● Conducting market analysis to identify trends and opportunities.
● Crafting entry strategies for new or expanding markets.
● Helping brands navigate interstate and international expansion.
● Providing insights into licensing and compliance in new territories.
● Scaling operations effectively and efficiently.
● Building strong relationships with distributors, wholesalers, and retailers.
● Optimizing inventory management and product flow.
● Expanding product distribution into new regions.
"I’ve invested in multiple projects with Sabrina, and each time, my return has increased. She’s a rare talent who combines creative brilliance as a marketer and merchandiser with a sharp understanding of the profit-driven side of her business model. Her work ethic is impressive, but what truly sets her apart is her unwavering focus on turning over dollars.”
“Sabrina has a well-informed and pragmatic view of the industry. Considering she's worked in almost all areas of the supply chain she deeply understands the consumer and the retail buyer. These insights are priceless when facing major decisions like new product launches, SKU selection for out-of-state partners and general pricing analysis. Plus, she's a whiz with retail and trade marketing, even on a tight budget!"
“There is no one I trust more with my projects than Sabrina. Her expertise is unmatched, her advice is invaluable, and her attention to detail far surpasses the standard. She is never not thinking about opportunities to improve the businesses she works on, leaving each project she touches measurably stronger than they were before -- in scope, organization, and, most of all, finances. She is an expert at making businesses leaner and more profitable. Beyond all of that, she is a hard working and kind person who is a pleasure to work with. If you trust her expertise and instincts, she will not steer you wrong.”
Book a 30-minute consultation. During our call, we’ll discuss your needs and explore how I can help you grow.
Streamline processes, implement sustainable practices, and develop SOPs for efficient operations.
Build teams, craft strategies, and strengthen relationships to boost success.
Create brands, ensure compliance, and design activations to engage.
Host seminars, train teams, and improve workflows with actionable efficiency.
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